But it needs to protect them, prioritize their development and help them establish healthy connections with those who matter most. We believe that, just like the rest of us, kids need access to technology that helps them stay in touch. And, a lot of what we used to do in the real world has moved online in an effort to keep each other safe. Today, it feels like our relationships with loved ones are more important than ever before. They can rest assured that every new element, game and activity we introduce is designed to help kids deepen their connections with loved ones, explore their creativity and cultivate new passions. If anything is going to set us apart from the competition, it will be the promises we make to parents: to prioritize the wellbeing of children and to empower our youngest digital citizens with safe, healthy technology. We want to design an app that creates real value for families without the mechanisms that often manipulate us. For us, the motivation behind each feature is what’s important. We plan to build new experiences that users love-but we also know that successful features are easily copied by others. When it comes to designing new features, we don’t have the same kind of resources that they do. There will always be some areas where we simply can’t compete with Facebook. We strive to be a catalyst for meaningful interactions-with children at the heart, and we make every decision through the lens of our values. After Facebook’s string of scandals and privacy violations related to their adult platform, we know that a lot of parents are looking for an alternative way to introduce technology to their kids. We thought long and hard about how we could build a viable business that supports our mission and vision, and a big part of that was finding a business model that didn’t rely on data capture or targeted advertising. He founded our company with the vision to be the most-trusted brand for incorporating tech into our children’s lives, so our emphasis has been on safety, privacy and empowerment since day one. He did a lot of research (enough to write a book on the topic) and set out to build something that could give kids the best of technology, without exposure to the worst of it. He saw how much his young daughter loved using technology to connect with far-away family and friends-but couldn’t find an app he trusted. Our origins, mission and visionĪllow us to introduce our founder: Sean is a father of two, and he set out to build Kinzoo with his own children in mind. While we’ve never planned to compete with Facebook Messenger Kids feature-for-feature, we do want to offer our users a product that’s underpinned by a different set of values. So, we wanted to share a few key ways that we’re different. Because we’re also building a kids’ messaging platform, we often field questions about what sets us apart from the big tech alternative. Entering into the kids’ app market is no small challenge-especially when the incumbent in the space is Facebook Messenger Kids.
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